In Chronicles of a CEO by Rebecca Liston

As a kid, I clearly remember getting on this crazy ride at the amusement park (hello, peer
pressure) that totally terrified me.

It went around and around like a zillion miles a minute and every so often the guy who ran it
would shout: “Do you wanna go faster?” And the twirling and spinning teens would scream:

I, on the other hand, was whimpering!

I just wanted it to end! It was a complete nightmare.

I had no control over what was happening, I couldn’t get off, and I couldn’t make it stop.

Instead I was at the mercy of some carnival guy and a bunch of (likely drunk) teens who
were clearly masochistic!

That feeling has returned from time to time in my life (there was the time that I collided with
a Nissan Murano on a back road…and child birth kinda felt like that, too!)

But I would be lying if I said that I enjoyed it any more than I did as a teenager.

Sure, I like the rush and the exhilaration of closing a deal or watching my client’s
numbers soar after a particularly solid marketing thrust.

And I love the thrill that comes from reviewing copy at the last-minute, knowing it’s on its
way to the printer within minutes and a decision has to be made Right Now.

But as a rule?

I much prefer the feeling of sitting on a bench eating cotton candy and chilling out.

So here’s the three things that I feel every business owner should incorporate into their
lives in order to preserve the “cotton candy moments.”

(Because the rush will always come, it’s part of being in business…but the cotton candy
moments only come when you create them.)

1. A cotton candy vision. It helps to have a clear visual image that “sums up” for you what
it feels like to be relaxed yet in control, open yet focused, committed but not over-zealous.
For me, it’s the view from a mountain, with the river running swiftly but surely below, pine
trees and wilderness, moose and eagles…That’s the vista, the visual reminder that I hold in
my mind, that allows me to feel all of those things and keeps me centred.

2. A cotton candy mantra. This helps to anchor the visual in your mind because, as we all
know, our minds do like to be kept busy! Give your mind words to accompany that visual
image to anchor it even more deeply in your psyche. Even something as simple as: “Blue Sky”
immediately evokes that same feeling as the image does — the two, used together, are
exponentially more powerful.

3. A cotton candy habit. You truly do have to become addicted to cotton candy moments in
order to keep creating them for yourself. If you’re addicted to the high and the chaos and the
bizarre lack of focus or clarity that comes from being on the wild ride, well, your cotton candy
moments may never come.

Make a decision: do you want to run your business from a
pinched, crazed, maniacal place? Or do you want to join me in the mountains where your
vantage point is like the eagle’s and your breathing is even and deep, and life is just bloody
delicious? It’s up to you.

I’ll save you a spot on the mountain top. You bring the cotton candy.

Rebecca Liston | Business Intuitive

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Rebecca Liston | Business Intuitive


Rebecca Liston helps her clients predict, pivot, and compete in an increasingly complex global marketplace. Her clients quickly uncover the root of their challenges and know the actions to take to overcome them. A six-time nominee for the RBC Canadian Woman Entrepreneur Award, Rebecca combines business strategy with intuition, giving her clients the edge on forward-thinking, elegant answers to their most complicated problems. Her clients are entrepreneurs with CEO-mindsets and executives with entrepreneurial instincts. She is based in London, Ontario. What if you could get the answer to your biggest business challenge, in one sitting? Visit rebeccaliston.com to find out more.